I hold an MBA degree in Digital Marketing and a degree in Electronic Engineering. My proficiency in English is at a B2 level. I possess ample experience in developing and overseeing digital products, with a particular focus on providing strategic, tactical, and cultural support for transformation processes and value delivery. I am fervent about advocating agile methodologies as the basis for organizational adaptability and evolution.
Managed the production release process of a Voicebot (AI) using Scrum methodology for clients in California and Texas. Defined short and medium-term product roadmaps based on backlog prioritization and user story definition. Planned and tracked the delivery of improvements using Kanban and Scrum methodologies to meet project time constraints.
Logro principalDirected the release and prioritization of requirements, delivering more than 50 improvements in 3 months, achieving a call containment rate above 73% and call accuracy above 95%. Successfully launched the Voicebot (AI) to more than 10 dealerships in California and Texas, collaborating with developm
Defined backlog for teams and companies' transformation journey, using agile methodologies like Design Thinking, Design Sprint, Agile, Lean, Scrum, and OKRs. Developed the consultancy strategy for implementing agile methodologies in operational and functional processes for various companies and teams. Conducted workshops and knowledge routes on agile methodologies, both virtually and in person.
Logro principalDelivered and implemented over 100 agile methodology workshops for companies and teams, achieving a 20% increase in the operational team's productivity for Client IT&T. Led the largest agile workshop with 20 cells (Spotify's agile scaling model) and 200 participants for Gecolsa/SOE365, resulting in
Collected, structured, and cleaned data to feed the chatbot system, working with a distributed team in Colombia and Central America. Ensured data validation and feeding into a structured database for accurate and reliable responses. Conducted more than 25 experiments to optimize chatbot performance and identify opportunities for improving the user experience.
Logro principalEnhanced user experience with accurate and relevant responses based on updated data, resulting in increased customer satisfaction and retention. Successfully cleaned more than 60,000 business records in different regions. Pivoted the chatbot towards a B2B2C business model, delivering even more value