Creation and execution of commercial user acquisition strategies.

Create strategies and achieve brand positioning in Barranquilla.

I led corporate accounts and government of the Caribbean region. For 8 consecutive years, I exceeded collection objectives at the national level with collections of more than 3 billion pesos, exceeding 110%. I achieved KPIs greater than 150%. Responsible for achieving new clients in the sector, offering the portfolio of b2b and b2c solutions. Creating commercial strategies, developing cross-selling, cold sales, obtaining b2b and b2c leads. Monthly budget manager.

I managed to increase 30% in sales and new business during the transition in Telemarketing and e-commerce sales, in 2020-2021-2022.

Responsible for the administrative and operational management of projects. I led the hiring process of technical and professional personnel for the execution of the project. I supervised the execution of objectives of the hired personnel, guaranteeing their quality and compliance.