Design, evaluation, and execution of all touch points of customer experience. Responsible for marketing revenue, B2B lead generation (in charge of 35% sales revenue) Effective execution of digital transformation in the company leading the marketing team through: paid ads, email marketing, social media, web, UX| UI, SEO, events, branding, digital value content, etc. Responsible for the Onboarding experience and training of marketing and sales emp
Development and execution of strategic plans aligned to Marketing (strategic communication, education strategy, creation of digital marketing materials). Collaborative work with Senior Account Managers achieving 100% sales month by month. Relationship management with HMO and HCPS (stakeholders and decision makers). Budget management and creation of high-impact activities, achieving the positioning of Dupixent brand, as their first option. Use eff