Corporate Communications professional with a Master's degree in Digital Marketing. Experience leading omnichannel strategies, brand positioning, and digital growth, integrating data analysis, creativity, and commercial execution.
Design and implementation of strategies for acquisition and positioning, team leadership, web redesign (+30% conversion), strategic campaigns and analytical dashboards.
Logro principalHe led omnichannel strategies, optimization of advertising investment (+25% ROI), analytical dashboards and digital community growth (+45%).
Design of visual pieces, execution of digital strategies and optimization of digital funnel for lead generation.
Logro principalImplementation of digital strategies (+60% engagement), optimization of digital funnel (+20% leads), visual design.
Management of loyalty and acquisition campaigns, follow-up with influencers, audiovisual and graphic supervision, optimization of processes and budget.
Logro principalMultichannel campaign execution, budget optimization (-15% costs), operational improvements (+20% efficiency), influencer campaigns.