Responsible for sales monitoring and training to ensure the proper execution of the business model across regions and sales teams.

I led sales closing in the SME segment, ensuring compliance with KPIs.

I managed the online store on different marketplace platforms, coordinating support areas such as content, purchasing, and logistics.

I established and executed the commercial strategy and sales objectives for the online store.

Responsible for coordinating ATL, BTL, and digital presence support actions, as well as the development of key accounts.

I managed B2B2C corporate alliances to expand the market share of the terminal category.