Led the strategic management of collaborations with key influencers. My approach was to identify and align these influencers with our brand, design authentic campaigns, and oversee their execution. Through these collaborations, I managed to boost our visibility and establish valuable relationships with influencers, contributing significantly to the growth and recognition of the brand in the market.

As a Project Manager at an influencer's brand in Bogotá, I had the exciting role of leading key operations. My role ranged from identifying strategic influencers to promote our products, to supervising collaborations and event planning. By leading these activities, I ensured that the brand image remained consistent and that each initiative highlighted the core values of the product.

I was responsible for establishing and strengthening relationships with influencers in the health products industry. From identification to negotiation to ongoing collaboration, my focus was to ensure that each partnership was mutually beneficial. Working hand-in-hand with influencers, I was able to effectively position our products on their platforms, generating a noticeable increase in customer acquisition.