: Commercial leader of the SPV and TAS B2C brand, both for Direct Sales on LATAM websites and LATAM Advisory Sales Teams, compliance with commercial performance indicators, commercial analysis and market strategies, sales campaigns, structuring of procedures and document management, leadership of commercial teams with a HC of approximately 60 people.

Growth of the Colombian market by 20% vs. the previous semester, increase in the share of direct sales on the web by 5%

Leadership of the commercial team in Colombia to meet the goals and objectives established by the company, administration of resources for management through CRM, structuring of the team according to planning and seasonality, hiring, training and training of advisors. Commercial analysis of the team and markets in charge, Support in closing deals with the team in charge and management in knowledge and strategies for the markets in charge.

Growth of the Colombian market by 20% in 2022 vs 2021, renewal of commercial processes and reduction of personnel turnover rate

Supervise the commercial operation at UN Alkomprar and carry out administrative activities, achieving compliance with the commercial budget of the point of sale, managing the assigned product inventory and guaranteeing compliance with the procedures and controls established by the company.

Improve work environment at headquarters, 99.9% inventory reliability