Business Administrator with over 5 years of experience in leading companies in the automotive and construction sectors in Colombia , as well as consulting in several countries . Solid expertise in B2B and B2C commercial strategy , sales team management , strategic planning , structuring new projects , opening new sales channels , purchasing , market trend analysis , process optimization , budget administration and control , negotiation with Renti
Responsible for leading the portfolio growth and client retention plan at Prodezk, enhancing client performance, selling services comprehensively, and increasing comprehensive sales per business unit.
Logro principalDeveloped a growth plan for 300 clients, resulting in a 15% increase in billing and a 10% improvement in contribution compared to the previous year.
Responsible for leading the training plan aimed at enhancing the performance of the commercial force nationwide, ensuring the achievement of commercial goals and increasing comprehensive sales per business unit.
Logro principalDeveloped an individual training plan for each sales representative, resulting in increasing the sales force performance from 60% to 80% and improving contribution by 6%.
Responsible for defining the annual sales budget, structuring commercial strategies, and supporting the CFO in opening new operations. Led negotiations with major Renting and Operational Leasing companies.
Logro principalLed the opening of new markets and new categories for Colombia, increasing the organization's growth by 130% compared to previous years.