- Lead the marketing and design team for the implementation of new projects that allow the effective positioning of the brand in the market, attraction of new clients and optimization of digital positioning. - Direct the planning of the digital strategy by through the implementation of paid advertising, target audience segmentation, creation of corporate and external brand identity, SEO/SEM positioning, benchmarking studies and budget management.
Logro principal- I led from scratch the creation of the brand identity and the internal and external communication strategy in front of the target audience. - I increased the attraction of personnel by 35% through the development of traffic campaigns for the attraction of talent.
-Lead the digital marketing strategy for national and international accounts, with the aim of positioning the brand in the digital environment, attracting new customers and optimizing sales. -Create digital presence of accounts through design and development of web pages, SEO / SEM positioning and management of social networks (paid guideline, budget management, content creation and copywriting)
Logro principal-Developed the digital strategy for more than six national and international accounts. -Increased the digital positioning of brands by up to 15% through the elaborated strategy. -Increased the attraction of customers and the visits to web page by 20% through its creation.