Design of creative strategies and concepts for Corferias brand activations. Preparation of economic proposals. Marketing of fairs. Obtaining and maintaining clients participating in brand activation fairs. Monitoring the assembly and execution of fairs. Management of suppliers and preparation of reports. (Quantitative and Qualitative)
Logro principalExecution of brand activations for Comic Con Colombia, SOFA, Feria del hogar and FILBO, with clients such as PlayStation, Nintendo, Warner, Disney, Viacom, Lenovo, Red Bull, among others. Conceptualization, commercialization and execution of the Gamers SOFA pavilion.
Design strategies, creative concepts and marketing campaigns, advertising Design, Pre-production, Production and Coordination of BTL events, Trade Marketing and activations. Market and Competition Analysis. Elaboration of budgets. Personnel in PDV. (promoters, merchandisers, promoters, protocol models, sales force) Logistics Coordination (routes, dispatches, storage, delivery follow-up) Management of suppliers and customers. Coordination and Management of Warehouse and Inventories.
Logro principalHasbro: Nerf Nitro Launch Director at Bogota Shopping Centers. 2017. Postobón: Director of POS campaigns and massive shots (Mass Grape Shot. Shot Teatros Cine Colombia Product Sr. Toronjo.). 2017 Postobón: Director of POS campaigns and mass intakes (Mr. Tea Stevia, HIT Manzana 100% Natural,