Carlos Mauricio Duque Pardo
Sales & Business Analyst
Perfil profesional
Highly motivated trilingual strategical Business Professional , Marketing & Sales Analyst with experience in the B2B sector as a Digital Transformation Consultant . Skilled in KPIs , customer experience & relationship management , Design Thinking , Agile methodologies , and CRM applications such as Microsoft Dynamics , SAP CRM & Salesforce . Proficient in Microsoft Office suites like Office 365 , Teams , and Power Bi . Analytical driven results c
Experiencia laboral
Responsible for analytical reports, sales budget preparation, inventory allocation, procurement formats, and sales closure. Managed SharePoint area administration and monitored key business metrics.
Logro principalAutomated report processes through macros, reducing time by 30% - 50%. Designed and developed CRM data dashboards in Salesforce.
Managed customer requirements, implemented commercial strategies, and deployed an analytical layer over Microsoft Power BI. Led lead generation and marketing automation strategies.
Logro principalLed market analytics research and customer database management. Implemented SaaS & Cloud Solution tools over SAP, AWS, and other providers. Generated leads through online/offline strategies.
Managed product visibility, inventory distribution, and market analysis. Led project management and handled Colombian regulation compliance.
Logro principalIncreased sales by 6% monthly through Go-to-Market Strategy. Reduced operational downtime through macros and optimized product inventory rotation.
Formación académica
Pontificia universidad javeriana | Undergraduate
