- Plan and implement the commercial strategy of the company in digital channels. - Develop marketing funnels taking into account the customer journey. - Manage the assigned marketing budget. - Submit sales and performance reports for advertising campaigns, as well as all the company's broadcast channels, using Looker Studio (Data Studio). - Implement automated communication channels with tools
- Coordinate with marketing agents (TMK) the planning, application and coordination of advertising campaigns for the generation of potential customers, personalized conversions and brand positioning. - Professionally manage various types of advertising guidelines using the appropriate Ads tools for each platform, such as Facebook Ads, Linkedin Ads and Twitter Ads. - Create, monitor and optimize advertising campaigns
- Coordinate the physical and digital sales processes of industrial automation services in the company. - Train the company's personnel in the understanding of commercial sales processes in specialized industrial automation services. - Implement social media campaigns to position the brand and attract new prospects. - Present KPI performance indicators.