I lead interdisciplinary teams to execute digital campaigns, coordinate advertising campaigns in Meta Ads and Google Ads, use AI and automation tools, manage video editing with CapCut and Filmora, and position brands and products.

Design and implementation of comprehensive digital marketing strategies, demand generation, leadership of creative teams, and video editing for social media and digital presentations.

I managed BTL and ATL agencies, SEO and SEM digital campaigns, sales funnel and KPI analysis, loyalty plan development, video editing, and graphic design.

I led a digital and traditional marketing team, campaigns that drove 30% sales growth, and managed video editing and graphic design with AI.

Campaign and event management, reporting and analysis, and handling of Microsoft Office and Google Workspace tools.

Support for promotional campaigns, control of advertising materials and events in 165 stores nationwide, monthly reporting, and advanced Excel skills.