At Bowhead, I've had the opportunity to enhance my expertise in UX/UI design. I've worked on projects from the ground up, leading the entire design process, including research, user studies, high-fidelity prototyping, usability testing, and the creation of design systems.
I started as a graphic designer, creating content for their social media and managing marketing campaigns across various platforms. I also handled web page design and management. Later, I introduced UX/UI design to the company, overseeing the complete redesign of their digital platform. This led to an 80% improvement in user retention and satisfaction.