Audiovisual communicator and digital marketing specialist with over 5 years of experience in audiovisual production, digital marketing, e-commerce, and B2B/B2C sales. Focus on SEO, SEM, CRM, Google Analytics, and campaign management.
Technical and commercial consulting for audiovisual equipment, development of customized solutions, event leadership, support for digital campaigns for online sales and conversion optimization. Strengthening brand positioning.
Logro principalManagement of B2C sales exceeding $1 billion COP annually, generation of 50 new corporate clients, leadership of more than 20 workshops and product launches.
Coordination of audiovisual production for events, podcasts, webinars, and campaigns. Social media content management with a focus on SEO and performance marketing. Production and editing of optimized videos.
Logro principal40% increase in organic mentions, growth in audiences on Instagram, YouTube and Facebook, 50% increase in active YouTube subscribers.
Development of advertising campaigns, analysis of metrics on networks and web, audiovisual editing and post-production, strategic planning of corporate communication.
Logro principalCreation of an internal audiovisual production area, reducing operating costs by 50%, development of image manuals for 15 subsidiaries.