Solutions for Digital Transformation, Planning, development of the strategy until its implementation and optimization with goal-oriented digital marketing tactics. Qualitative and Quantitative Research with marketing recommendations. Growth | Ecommerce | SEO | SEM | UX/UI | Automation | mailing | ContentMarketing | Social Media | Research | benchmarking
• Development of the Sales Channel (McDonald's app) together with the marketing coordinators of the Southern Cone;
• Responsible for the eRetail strategy – sales made through the LATAM internet • Projection/Forecast of sales and generation of leads based on the performance of the channel; • With well-defined monitoring and processes, internet sales grew 80% comparing the last quarter of 2009 vs. the first quarter of 2010. Since Argentina grew 50% in internet sales with 38% less budget