Bea Henriquez
Marketing Consultant
Perfil profesional
Experienced marketing professional with over 15 years of experience in designing and implementing brand strategies , digital marketing , and event organization . Passionate about accelerating market participation through sales and customer service orientation . Skilled in budget management , market forecast analysis , supplier management , and project management
Experiencia laboral
Responsible for brand strategy and digital marketing management, designing and developing strategies based on client KPIs. Achieved an ROI of 15% - 20% and efficiently managed supplier relationships. Supervised a team of 3 collaborators.
Logro principalIncreased sales by an average of 20% through strategic digital marketing management.
Led marketing strategy and event organization, including the Panama Real State Trade Mission. Designed strategies for self-sustainability and managed the creative agency and financial resources.
Logro principalSuccessfully organized high-impact events and increased market participation.
Led marketing management and social media execution, designed clients' strategies, and managed content publication. Tracked and analyzed campaign results using SEO, SEM, and PPC strategies. Supervised a team of 6 collaborators.
Logro principalAchieved an average ROI of 20% through social media and marketing strategies.
Formación académica
Ucab - caracas | Profesional
