1. Create the digital content grid for the brand, its products and services in Notion with the aim of structuring the process of ideation and publication of graphic material. 2. Analyze and monitor the digital performance of organic channels, through the Oceana tool (Social Listening), thus defining the scope achieved and the projection of growth per channel. 3. Monitor trends through the Oceana tool (Social Listening) c
1. Structure the digital Inbound Marketing strategy and define the KPIS for each communication channel, with the aim of increasing the obtaining of potential leads based on the conversion funnel. 2. Lead creative teams and promote the structuring of attractive and innovative content for the different stages of the funnel, taking care of the brand's digital assets. 3. Implement and analyze experiments and A/B tests, in order to iterate the different digital strategies
1. Open the company in the digital field and develop digital strategies for the launch of products and implementation of campaigns through cost-efficient digital channels. 2. Plan, develop and manage new websites, as a means of communication to generate content and support the process of completing the sale. 3. Create and execute digital campaigns and implement CRM strategies to increase the results of traffic growth and conversion rate