Development of Inbound processes and strategies, Hubspot management and creation of conversion paths, execution of effective campaigns with keywords, email and advertising strategies. Optimization of strategies through analysis of metrics, diagnosis of the current situation of the brand, generation and execution of complete online strategies.
Logro principalSuccessful implementation of Inbound processes and strategies, including effective use of Hubspot and creation of conversion paths. Execution of successful campaigns with keywords, email and advertising strategies. Strategy optimization based on a metric analysis.
As Marketing Manager at Three Pets, I created and developed marketing strategies for product launches and brand positioning through digital and offline campaigns and events. I also supervised the management of external agencies, I managed social networks and the website. Finally, I evaluated the results to improve the effectiveness of marketing plans.
Logro principalAchieved significant growth in brand presence on social media and website performance. Successfully led product launches and brand positioning for Three Pets through effective marketing strategies .
As a digital marketing leader, I coordinated and executed marketing plans in Colombia, Mexico and Brazil. I managed digital platforms, such as Facebook ADS and Google ADS. I led the strategy of digital campaigns and the different channels of the brand. In addition, I structured processes for the attention of potential clients and managed KPIs and indicators for the lead teams, managing to measure and improve the effectiveness of the implemented strategies.
Logro principalEffectively led and managed key digital platforms, such as Facebook ADS and Google ADS. Implemented KPIs and indicators for lead teams, allowing accurate measurement and continuous improvement of implemented strategies Coordinated and executed successfully marketing plans in multiple