Conocimiento en estrategias para modelos B2B y B2C, enfocado hacia relaciones comerciales de mutuo beneficio; con experiencia en implementación y seguimiento a resultados usando eficazmente los recursos y estableciendo altos valores de calidad en el servicio, que deriva en generar valor agregado y fidelización del cliente, con resultados óptimos para los diferentes stakeholders. Manejo de trade marketing
Responsible for the commercial staff (capture and loyalty) guaranteeing compliance with the budget assigned to the corporate channel-B2B Direction and management of Points of Sale-B2C Measurement and control of management indicators-KPIs commercials. Activator of strategies to align the market needs with the company's service and/or product. Identification of new monetization options within the segment, which generate growth scenarios
Logro principalGrowth in market share
Generator of new business and market shares Management of active key accounts, Leads and retention. (Visa, Bavaria, Lafayette, Quala, Davivienda, El Corral, among others) Coordinate the different areas (graphics, production and others) for the good development of key accounts.{ ***} Guarantor of the characteristics of parts in accordance with the required requirement. Verifier of the correct execution and logistics of the commercial agreement