Today's sales must have a greater and better planning of execution activities, contact with each client, sales planning, planning of visits, planning of time. Etc.

Growth in the number of clients in Medellin and its metropolitan area, from having 27 clients to 54, in the different neighborhoods of Medellin. Better position the Home Elements Brand within the final consumer and Merchants. Good management of portfolio terms.

Lead the Commercial team for the TAT channel for the UNILEVER Brand

Organization and Structure of Sales more optimal and profitable

I was chosen as Commercial Leader for the TAT channel. starting from scratch, selecting the team of advisers, training them in the product portfolio, construction of routes, delineation of maps and zones per adviser. Monitoring and control of sales and their results. High management of cartography, implementation of KPI for follow-up.

Position the Kimberly Brand as one of the preferred brands by shopkeepers and housewives in Medellin and its neighborhoods.