Leadership of UX/UI design teams. Implementation of agile methodologies in conjunction with Product Managers and Scrum Master. Definition of MVPs, through solid PRD and prioritization of features. Communication with stakeholders and research of their needs in the required digital products. Optimization of the visual style of the web portal and digital products, focused on the need to generate leads, sales and acquisition and improve the experience.

· Design of digital marketing strategies for the company's own products and those of its clients. · Identity design for brands.

· Coordination and Design of mobile and digital products with a focus on UI and UX for Canada and USA.

Conceptualize and land solutions to the needs of users and the client's business objectives, translating into tangible digital products and product strategies with real impact. Lead and carry out each of the UX phases, from the definition to the start-up and exploitation of the product, challenging solutions from ownership and seeking excellence in each process and deliverable. Define digital products