6-year experience in the communication and marketing area, great creative and analytical ability aimed at creating new B2B - B2C business strategies and strategic planning. Experience and knowledge in the area of digital marketing.
Implementation of CRM, Evaluate and lead market studies, Consolidate and Lead the customer satisfaction process, Design and execute loyalty campaigns.
realização principalCreation and design of the strategic marketing plan. managing to develop the brand and its business units
Design and implement the marketing plan, Business process leader, Plan brand activation events, Develop the CRM project Market and competition analysis, Preparation of information.
realização principalImplementation of the digital marketing process with sales growth of 45%, retention and loyalty of 38% of the corpotativ segment
Analysis of competitiveness and portfolio evaluation, Creation of digital content, Evaluation of commercial indicators and budget, Development of the pre-sale process, Preparation of pta graph
realização principal25% increase in new businesses, improved perception of the service, consolidation of the service portfolio and cross-selling.