Control of the operation: daily follow-up, periodic strategic meetings and at the end of the retrospective period, in connection with the bank's involved areas, in compliance with the organization's mission objectives. Creation of commercial and relational strategies, with public and private entities in inspection of the fulfillment of commercial and process goals, based on continuous adaptation.

Management of commercial talent, from their selection, training and support, to the development of innovative competencies in commercial management and a transparent and incremental value offer to our clients.

Control Carrying out diagnosis and consulting for companies interested in generating efficient production models in the context of innovation, in different areas, in support of issues such as; change management, strategic planning, climate, communication, DNA and culture etc. Design of solutions for work teams, support in the implementation, development and evaluation. project, in each of its stages, together with the preparation and presentation of corresponding reports

Management and advancement for new opportunities with clients, to perceive, create and sustain their businesses.

Accompaniment to clients of the preferred segment, in making financial decisions through the sale of banking products and services. Generation of commercial strategies for customer loyalty and deepening of the Citi Priority segment.

New customer relationship model, based on trust.