Responsible for carrying out portfolio profitability analysis, pricing, competition analysis, market research, target audience assignment, support in promotion plans, development of new products, preparation of material for sales force training at the national level, digital marketing plans for SEO positioning and campaign monitoring.

Creation and monitoring of campaigns on Facebook, Instagram and Google ADS, budget control, content grid development, SEO positioning, market research, brand crisis management, management and creation of reports in Google analytics, Google search console, Google tag.

Support in B2B and B2C marketing plans, BackOffice activities in collections and deliveries at the national level and monitoring of offline campaigns and POP material in certain courier and merchandise delivery bases at the local level and at terminals at the national level, management of PQRS.