Marketer and entrepreneur with more than 7 years of experience in the administration and strategic management of ecommerce and marketplace channels focused on fashion, accessories, beauty and sports. Extensive knowledge in commercial and operational management of key accounts, data analysis and administration of VTEX, Shopify and Seller Center platforms. Mastery of Power BI, Data Studio, Google Workspace and Microsoft 365 software. With internal domain
Manage the information of each of the calls in the communication of the category for the website according to the strategy of the line. Carry out the step by step of the campaigns soon to be launched, according to the commercial calendar and the category strategy.
realização principalGenerate different 360 strategies for budget compliance in different channels, retail, dropshipping and white label.
Support the different requests that may arise from partners on a day-to-day basis and in events of great commercial activation. Train new suppliers at the commercial, operations and seller center level; in turn, follow up step by step for effective income.
realização principalManage and monitor key accounts in their operational and commercial KPI's.
Ensure the correct coding, publication and participation of skus on the platforms according to the commercial calendar and the company's strategy. Coordinate, together with planning, the appropriate stock for the channel in relation to the sales history and the rotation of each sku.
realização principalEstablish in the company the marketplace sales model that did not exist at that time, on the Mercado Libre, Linio, Loro, Rappi, exito.com and Muy bacano platforms.