Coordinate the area of digital marketing, seo strategies, sem, ecommerce, Atl, Btl, TTl, visual merchandising, trade marketing, among others.
Lead media strategies, national advertising, with clear objectives. Implementation of the company's inbound strategy, lead and coordinate the trade marketing team, promotion and exercise of BTL campaigns, among others.
Direction of the marketing area at the latam level. Development of SEO and SEM strategies at the Latam level for the company and projects with wholesalers and distributors at the national and international level, among others.