I designed and implemented a program to attract real estate agents, managing to recruit +40 in one month. I designed a sales funnel and created CRM tools in Notion and Google Sheets to facilitate the conversion and follow-up of clients.{** *}I developed management tools from scratch in Notion and Google Sheets, with the aim of facilitating lead tracking (CRM) and project management for the +40 collaborators and volunteers.

Developed online and offline user acquisition channels, achieving ≈3,000 leads in 7 months and qualifying businesses for +US$800,000. I participated in the execution of +100 validation exercises with users, identifying 39 pain points and proposing +27 tentative solutions and products.

I expedited the collection management and recovery of portfolio with arrears greater than 120 days by at least 70%, being responsible for the management of a third party in charge of the collection of a legal collection portfolio with more than 500 clients and a value of more than US$150,000. Reduced the past-due portfolios of the 20 most important corporate clients and at least 60% of the natural ones in a portfolio with more than 120 clients in the transportation sector with a value of ≈US$49,000.

I optimized the massive sending of personalized correspondence, reducing the time by 95%.

Controlled and managed company purchase requests nationwide through Oracle.