Planning, execution and measurement of the communications and digital transformation plan. Generation of content strategies for social networks, email marketing and website. Digital campaign management. Creation of internal, external and digital communication campaigns. Planning, carrying out and evaluating events. Creation and monitoring of the digital strategy. Coordination of the SEO and SEM strategy. Management of graphic and audiovisual design. Elaboration of digital marketing plans and actions

Management of social networks such as: Facebook, Instagram, YouTube, TikTok and LinkedIn. Management of digital guidelines and website content. Construction and evaluation of the entity's communications plan.{** *}Measurement of digital strategy indicators.

Management of social networks, digital guideline and website. Relationship with validators and influencers. Construction of the brand launch plan. Generation of internal communication campaigns, culture and organizational climate, change management, marketing, sales and service experiences. Elaboration of content and strategies for email marketing and text messaging. Supplier management and preparation of the budget for the area.

Consolidation of the digital communication ecosystem of Cobelén. Positioning of the new website and social networks in the cooperative sector. Launch of the brand strategy and achievement of validators and influencers, positively impacting business results.