In charge of the end-to-end coordination of the product assortment from purchase selection, import and positioning within the page of both seasonal products and launches.

Part of Nike.com planning and launching team with constant growth in sales from 15% monthly.

Achievements included multiple awards and significant revenue increases through strategic partnerships.

Owner of performance marketing strategy and growth team lead.

Responsible for taking into the channel the defined strategy for all brands and products.

Planning and execution of multichannel strategy to increase market penetration.