Paola Cepeda Morales
Deputy Director Of Marketing & Communications
Perfil profissional
Bilingual Social Communicator and Journalist , Marketing Specialist with 13 years of experience in traditional and digital marketing , brand positioning , communications , and event management . Proven leadership and project coordination skills
Experiência de trabalho
Designed and implemented digital marketing strategies, coordinated events, managed HubSpot CRM, executed digital ad campaigns, and led website redesign.
realização principalAchieved a 16% increase in new students yearly, boosted lead generation by 35%, led digital brand innovation, and managed CRM and conversion strategies.
Organized conferences, seminars, and training sessions, managed brand positioning in legal media, and developed institutional materials and social media strategy.
realização principalLed marketing and communications strategy, organized events, managed brand campaigns, and developed social media strategy.
Focused on housing products, coordinated real estate fairs and business events, and implemented measurable outreach campaigns.
realização principalDesigned and executed marketing plans, coordinated national events, and implemented multichannel outreach campaigns.
Formação acadêmica
Universidad del rosario | Especialización
