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Jeniffer Esmeralda Lopez Sanchez

Professional in Marketing and Advertising
Habilidades
(Auto-avaliação)
línguas
Perfil profissional

Experiência de trabalho

Independent Marketing Consultancy
consultoría independiente de marketing digital | Abril 2022 - Agora (4 years 7 months)

Propose and implement new strategies, according to the needs detected in the marketing and sales area, through a prior analysis of the current business situation (Canvas Model). Optimize strategies for the commercial area of the company, through the acquisition and management of the client portfolio, correctly using the resources for the profitability of the company. Design and brand creation for entrepreneurs.

Store Leader
partners telecom colombia | Março 2021 - Abril 2022 (1 year 1 month)
habilidades usadas

Plan and direct at a strategic, commercial and administrative level the point of sale in charge. Responsible for compliance with the assigned budget and monitoring of the different sales and service KPIs of the commercial team in charge.

realização principal

Creation of the AML Cúcuta-WOM Colombia agreement, achieving the inauguration of the company's first itinerant store, in the Oriente region. Design of tactics, for the fulfillment of the different service KPI's. Agreement with IMRD Cúcuta, to promote WOM telephone plans.

Marketing Leader
calzado maffre | Setembro 2019 - Dezembro 2020 (1 year 3 months)
habilidades usadas

Manage the marketing area of the company. Detect the needs and capture the target public. Execute the monitoring, management and reporting of commercial reports. Guarantee the execution of the marketing and sales plan strategies to ensure the positioning of the company and its product portfolio in the market.

realização principal

I implemented strategies that allowed the positioning of the company among its target. Structured business strategies to boost online sales of the product portfolio. I managed commercial links with new clients, increasing the percentage of sales.

Formação acadêmica
Marketing and Advertisement
Universidad de santander | Undergraduate
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