Marketing and software development agency where I perform the role of lead designer. I assign tasks to less senior designers, I consult with agency clients to improve their conversion rate, engagement and reduce the dropout rate.
Software company where I was assigned as lead designer on the redesign for one of the company's largest clients. We redesigned the e-commerce page and the app of the Cencosud supermarket chain, specifically for its branches in Peru.
I played the role of lead designer/product designer for various clients from different niches. Sometimes from the discovery stage, collaborating with MPs and stakeholders to define the functionalities of the MVP, decipher the information architecture, design low, high and perform prototyping.