Marketing professional with over 15 years of experience in sales management, acquisition and positioning of educational programs and institutional services. Expert in sales, enrollment closing, and supporting sales teams.
Coordination of trade fairs, institutional visits, and activations. Prospecting for clients and providing business advice for technical programs.
realização principalI lead recruitment and enrollment processes, develop prospecting and applicant follow-up strategies, manage databases and CRM, and meet monthly sales targets.
Monitoring enrollment and conversion indicators, development of agreements with schools and institutions.
realização principalResponsible for the recruitment strategy for 21 academic programs, coordination with admissions, design of multi-channel campaigns aimed at enrollment.
Design of positioning strategies, coordination of educational and corporate events, support for commercial processes.
realização principalCommercial management of educational services, portfolio management, support for the sales force in closing deals, and monitoring of sales budgets.