- Strategic direction of the sales and marketing department and structuring of the Revenue Management strategy, with a focus on the constant development of the product and its promise of value. - Great positioning at an international level, attracting new markets. - Development and execution of the annual sales and marketing plan, sales budgets and expenses, among others.

-Opening of international markets (USA - UK - Brazil - Mexico). -Compliance with total sales ($ 1,200,000,000 million pesos)

- Leadership of the sales department, with a focus on new business development and customer acquisition. - Supervision in the management of groups and events and closing of negotiations. - Identification of business segments with the greatest potential.

- Negotiation with international clients. - Structuring the Sales department - Hotel Revenue Maximization.

- Strategic direction of the sales and marketing department and structuring of the Revenue Management strategy, with a focus on the constant development of the product and its promise of value. - Great positioning at an international level, attracting new markets. - Development and execution of the annual sales and marketing plan, sales budgets and expenses, among others.

- Opening of operation and maximization of Hotel Income.