Develop commercial growth strategies, maintain management indicators, presentation of reports and results to commercial management, budget compliance, management of the entire store staff such as commercial team and brand promoters, management of the entire operation starting from dispatch logistics to the closing of the inventory sale, inventory management guaranteeing a reduction in breakdowns.

Profitability per square meter, market development

Develop specific objectives for the sales force, Organize and lead the sales force, ensure compliance with KPIS, propose improvement actions and create profitable strategies for the company, personnel management, visit to stores, enforce the guidelines and policies of general management, position the brand as the number one in the country.

Market penetration, brand positioning