- Leader of the mobile gaming startup's marketing strategy and operations. - Responsible for creating, executing and measuring the app's digital and BTL marketing campaigns. - Relationship with creators of content and press. - Product design and digital pieces. - Copywriting for social networks, e-mail marketing and product.
realização principal+380K registered users since 20202 and +8K sales in 2022
-Leader of the Brand and Communications team for Personal Banking -External communications strategist for Banco de Occidente in mass media, online and BTL -Relationship coordinator with the media and creativity agency -Orientation of communications to the fulfillment of brand and business KPIs
realização principalLaunch of the brand campaign with 360 media strategy
-Strategist of the Banco de Occidente public website -Responsible for the organic positioning of the site -Leader of the 2021 web redesign project -Manager of requirements for design and development projects -Executor of functional tests for the web portal
realização principal-Launch on the air the redesign of the website of Banco de Occidente