Patrícia Fontanella (pf)
Senior Key Account Manager
Professional profile
Professional with +14 years career managing teams and key accounts in Services and Technology markets, including SaaS, BI, Outsourcing, IT Project Development, and BI Software. Expertise in selling solutions and services, interacting with different business areas and C-level clients. Strong skills in Regional and National planning of commercial goals, market expansion, prospecting for new clients and business, acting as hunter and farm
Work experience
Strategic Enterprise Account Management, and Development of strategic actions, increase NPs, cross sell, up sell and mitigate churn. Consolidate and grow with the relationships in strategic partners from different verticals. Development of the strategic commercial plan, metrics, KPIs, marketing. Prospecting strategic accounts in SC and RS with a focus on AI Machine Learning, Allocation and Consulting projects, Understanding project scope.
Major achievementCreate the commercial planning for 2024 with KPIS, Metrics and goals
Consultative sales for strategic Enterprise Accounts, specialist in solutions to transform Digital Onboarding of Individuals and Legal Entities in a safe, intelligent and dynamic way, preventing fraud. Acting in the complete sales process with a hybrid farmer and hunter portfolio.
Major achievement110% increase in ABM accounts, with new leads generation
Lead customer base, continuity and portfolio growth for Middle Market and Enterprise Accounts. Clients' evolution and maintenance, risk detection, Churn reduction/control and NPS improvement. Contract renewals and expansion into new areas, identifying upsell and cross sell opportunities.
Major achievement250% of renewals in 3 months, considering contract increase for 20 accounts
Education experience
Puc-rs | Undergraduate
