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Maria Alejandra Villafradez

Content Production Lead
Skills
(Self-evaluation)
Languages
Professional profile

Work experience

Content Production Lead
h&m | August 2022 - Present (4 years 3 months)
Used skills

Planning and coordinating all content for store communications and paid media in tight partnership with the regional production hub, media agencies, and store visual teams for MX, CO & EC.

Marketing Analyst
h&m | February 2021 - August 2022 (1 year 6 months)
Used skills

Support the execution of the openings for MX & CO. Coordination with cross-functional teams inside and outside H&M such as shopping malls, media agencies, production agencies and creative agencies for MX & CO.

Marketing Intern
h&m | August 2020 - February 2021 (6 months)
Used skills

Securing translations in H&M platforms according to the tone of voice and to be locally accurate for CO. Content creation for local Fashion News in CO according to commercial planning

Education experience
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