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Fredy Arturo Cogua Torres

Ot Key Account Coordinator
Skills
(Self-evaluation)
Languages
Professional profile

Professional with 15 years of experience in sales, merchandising, marketing and marketing in different distribution channels of multinational companies. Experience in administrative positions such as Commercial Director, with service orientation, focus on results and proactive cooperation. Structured in competencies for crisis and frustration management

Work experience

Ot Key Account Coordinator
pepsico | June 2021 - April 2023 (1 year 10 months)
Used skills

Responsible for negotiations, account development, execution of commercial calendars and budget compliance. Design of strategies to meet objectives and carry out negotiations.

Major achievement

Leadership in national accounts such as Oxxo and Farmatodo. Compliance with the monthly budget and growth in regional chains.

Leader In Store Execution
unilever andina | April 2015 - February 2018 (2 years 10 months)
Used skills

Responsible for guaranteeing compliance with the sell out for direct clients of the company in the traditional channel. Development of execution strategies at points of sale and monitoring of commercial activities.

Major achievement

Sell out guarantee for direct clients. Development of execution strategies at points of sale and monitoring of commercial activities.

Business Manager
logus representaciones | February 2014 - March 2015 (1 year 1 month)
Used skills

In charge of setting commercial goals to ensure greater sales volume. Development of business plans, creation of commercial calendar and alliances with suppliers.

Major achievement

Setting commercial goals to increase sales volume. Development of business plans and alliances with suppliers.

Education experience
Academic Bachelor
Colegio luis carlos galan sarmiento | High School
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