Juan Fernando Caicedo Díaz
Sales Development Coordinator
Professional profile
Trilingual economist with 10+ years of B2B sales experience in SAAS and industrial sectors . Expert in lead generation , CRM management , and closing deals across North America , LATAM , and Europe . Strong hunter mentality and client relationship skills
Work experience
Cold calling (50+ calls/day), high connection rates, qualifying leads, closing deals, and building long-term client relationships for high-ticket screen printing equipment.
Major achievementBuilt a pipeline of $13M in one year, closed $350K in deals, and established a network of trusted dealers across Latin America.
Qualified opportunities, maintained relationships, presented solutions, and closed sales in industrial software sector.
Major achievementBuilt dealer networks, positioned PolyWorks brand, and managed full sales cycle across Latin America.
Prospected customers, qualified deals, managed outreach via email, LinkedIn, and phone, and set appointments for SAAS sales.
Major achievementCreated effective multi-channel prospecting sequences and managed a healthy pipeline using Apollo.io, Hubspot, and other tools.
Education experience
Colegio campestre horizontes | Bachiller
