For this case, I have worked specifically on value propositions, budget, added value of my product or service, creation of buyer persona, among others.
For this case, I have applied knowledge of web positioning on a wordpress website in a basic and normally organic way; however, I have had approach for paid optimization in search engines like Google. Also on social networks
In this case, a job closely related to market research was carried out to offer a degree option that was in accordance with specific needs and to check if said proposal was accepted and what changes should be made. For this case, market research on social networks was applied. In fact, it is part of what I teach in the seminar on strategic content.