Development and implementation of the initial stages of UX starting from the construction of the UX Research process in its different stages: Benchmarking, user research, definition and design of proto persona, user persona, construction of User journey, customer journey, analysis of heuristics from Nielsen according to the market Benchmark. ▪ Low, medium and high fidelity prototyping for different modules of a mobile app ▪ Conduct moderated and unmoderated usability tests

Design and establish the UX Research process

Development of web page projects for small businesses and projects based on the following functions: ▪ Elicitation of functional and non-functional requirements in the application of instruments to capture requirements from stakeholders through interviews, surveys and information analysis. ▪ Prototyping of layouts for web pages and mobile applications including style guide design (components, typography, iconography, buttons, color palette).

Projects