I specialize in driving growth through process optimization, acquisition funnels, database management, automation, retention and lead nurturing. As a Scrum Master, I am part of high-performance teams, leading digital transformation and innovation. Tigo Colombia Experience Growth Hacker Specialist and Own Media November 2021 - Present (2 years 2 months) Medellin, Antioquia, Colombia I'm in charge
I am in charge of the company's delta growth, optimizing processes and generating revenue opportunities. I structure and direct projects, promoting digital transformation and innovation and I am responsible for the performance of own media for the B2B segment.
Major achievemento With the Growth team, we generated +2.5k million pesos YTD. or Scrum master of the Growth and Innovation cell. o We completed +14 projects in different vice presidents of the company. o Under my leadership in the B2B account for own media, we obtained the most economical CPL.
I led the conceptualization of ideas, transforming them into attractive products aligned with the brand vision of each of the clients. I worked closely with the marketing, sales and production teams to ensure consistency of products and services delivered.
Major achievemento I signed a merchandising contract with the Movistar Arena. o I closed purchase orders for Wilson Colombia.
Managed projects and key accounts, developing strategic plans that drove sustainable growth for clients. I contributed significantly to strengthening business relationships and achieving agency objectives.
Major achievementI helped in the organization of workflows in the agency, creating a new requirements model.