Ivan Orlando Ramirez Castillo
Commercial manager
Professional profile
My studies encompassed commercial sciences, with training in managerial skills, great focus on Commercial Management, Marketing Plan, Strategic Plan, Trade Marketing, Brand Activations, Events, Sales Management, B2B , Branding.
Work experience
• Development and implementation of the business model. • Implementation of the Strategic Plan. • Development of Digital Marketing campaigns • Marketing of the Franchise model in Latin America
Major achievementDevelopment of the company's portfolio, achievement of the representation of brands such as Sonax and Bosch, development of the franchise business plan at a national and international level, opening of points of sale in Colombia, Mexico and Argentina.
Selection and training of the commercial team. • In charge of 25 advisors distributed in major cities. • Development of the HP, Mutoh, Graphtec, Fotoba portfolio. • Fulfillment of the Monthly Sales Goal of $2.200 Million,
Major achievementCompliance with sales budgets, development of the commercial department, participation in fairs such as Colombiatex.
Development of different productive projects. • Entry into the Retail sector through Product development. • Monthly fulfillment of the goal assigned to the commercial area. • Increase in the Client portfolio and market share.
Major achievementClosing of important deals for the company, with companies such as FLA, Avianca, Bancolombia, among other important companies in the country, developing products that could later be marketed with other companies, permanent fulfillment of the goals assigned to the department.
Education experience
