Johanna Lucia Peralta Barinas
Independent Contractor
Professional profile
Social Communication professional with experience in training , human talent development , commercial and customer service areas . Strong skills in administration , support management , SCM , and digital marketing . Leadership and organizational focus
Work experience
Planned and executed digital marketing campaigns, created content for social media, and analyzed performance metrics to optimize strategy.
Major achievementCreated audiovisual and graphic content, executed digital marketing campaigns, supported social media strategy, and adjusted content using performance metrics.
Led training programs, provided feedback, prepared reports on VOC, Knowledge Base, NPS, and CSAT metrics.
Major achievementSupervised and coached agents, designed instructional materials, coordinated agent transitions, and monitored training quality standards.
Created content, managed social media inquiries and complaints, aligned digital efforts with business goals.
Major achievementManaged design and customer service teams, handled social media inquiries, coordinated event coverage, and communicated KPIs and digital strategies.
Education experience
Politecnico grancolombiano | Maestría
