Daniel Felipe Mosquera Rojas
Business Development Representative
Professional profile
Business development and B2B sales leader with 11+ years of experience in SaaS , IT services , and key account management . Expert in CRM , North America market , and strategic partnerships to drive revenue growth and impactful business outcomes
Work experience
Executed high-volume omnichannel outbound campaigns, managed scheduling pipeline, and improved qualification accuracy for software testing projects.
Major achievementAchieved 33% outreach-to-booking conversion, consistently generating qualified participants for software testing projects.
Oversaw business development and strategic direction for software services in LATAM.
Major achievementCo-founded SaaS and custom software company, driving B2B growth.
Defined commercial strategy, optimized sales operations, and drove digital transformation for institutional publishing company.
Major achievementDesigned and launched 4 sales channels, improving lead-to-proposal conversion to 20–25%.
Education experience
Universidad sergio arboleda | Undergraduate
