Angie Katherine Guzman Mejia
marketing analyst
Professional profile
Passionate about Strategic Marketing and Technology, always working with the conviction that we are developing a better and easier world to enjoy it. Experience in the development and implementation of digital, social strategies
Work experience
- Design of demand generation strategies: Profiling of databases, script design for telemarketing, design and sending of email marketing, sales navigator management. - Coordination of face-to-face and virtual events: Database management, design and sending of invitations, logistics, merchandising, follow-up of attendees. - Manage the CRM tool (ZohoCRM): Design and configuration of the data, load of leads, assignment to the salesperson, follow-up of opportunities, generation
Major achievementLead LATAM demand generation campaigns
- Prospecting clients through telemarketing, events and website. - Creation of a B2B business strategy in the consultative sales sector. - Design of internal and external communication.
Education experience
Universidad ecci | Undergraduate
