Laura Sophia Guzman Rubio

Community Manager

Professional profile

Digital marketing specialist with experience building sales funnels for companies in the US market. Focused on custom funnels that increase conversions and optimize the user experience.

Work experience

Community Manager

xmart fi | July 2024 - Present (2 years 4 months)

Used skills

Social media management, content planning, optimization of marketing strategies and campaigns, branding actions.

Major achievement

Social media management, content planning, online community building in English, metrics monitoring, and support for digital campaigns.

Sales Funnel Builder

xmart group | October 2023 - Present (3 years 1 month)

Used skills

Design of custom funnels, implementation of automation and segmentation, strategic tracking in two languages.

Major achievement

Design and construction of sales funnels for the US market using ClickFunnels. Automation, segmentation, and tracking strategies in English and Spanish.

Marketing Coordinator

xmart group | April 2022 - Present (4 years 7 months)

Used skills

Leadership in marketing campaigns, strategic planning, digital campaign management, teamwork.

Major achievement

Leadership in creating digital marketing strategies and campaigns, strategic planning, and campaign management in English and Spanish.

Education experience

Diploma in Marketing Management
Politécnico de colombia | Specialization

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