Ana María Franco Guzmán
Sales Development Representative
Professional profile
Professional with over 15 years of experience in B2B/B2C sales, strategic planning, and market development. Expert in business relationships, process optimization, and identifying new business opportunities. Results-oriented.
Work experience
Building and leading a national network of partners and distributors. Sales training, sales strategies, and personal branding development.
Major achievementNetwork expansion of 45% in 6 months, sales increase of 35% and retention increase of 40%.
Identifying and qualifying potential sales opportunities. Collaborating with marketing on prospecting strategies.
Major achievementSales management with tools such as Sales Navigator, Apollo, and HubSpot.
Commercial management for companies such as EPM, Grupo Argos, Sura, ISA, and Postobón. Tailor-made solutions and loyalty programs for strategic clients.
Major achievementManagement of more than 100 companies, increase in corporate sales and strengthening of customer loyalty.
Education experience
Universidad eafit | Specialization
